Alfred & John

Tailoring The Spirit

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CREATIVE DIRECTION, IDENTITY, STORY

IRISHAMERICAN WHISKEY

CLIENT: IRISHAMERICAN TRADING COmpany PTE. LTD. (US)
PROJECT: DEVELOPING A SUB-BRAND BASED ON WHISKEY
DELIVERABLE: BRAND BLUEPRINT & GUIDELINES

A&J developed the entire value proposition for IrishAmerican, including its sub-brand for Irish whiskey, IrishAmerican Whiskey.

Work delivered included the main sub-brand logo, story, payoffs, artwork, branding guidelines and bottle design.

 

 

 

 

 

alcohol & spirits, america, ireland, whiskey

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